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Who we are

 

 

Lambert is Canada’s leader in distribution of internationally renowned products tailored
to the bike, and running markets.

We distribute our products to over 2000 dealers across the country.

With offices in Quebec and British Columbia, Lambert has over 120 employees with sports in their blood. 

Our role in the sports industry goes far beyond keeping products in inventory.
We also set things in motion.

We are at the heart of an important relationship between suppliers, dealers, and consumers—all of which live and breathe their passion for sports.

Lambert’s mission: setting people and things into motion.

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History

1945: Founded by Charles Lambert, Cycles Lambert inc. began as an independent bike dealer. As a seasoned businessman, Mr. Lambert brought together other dealers in the Quebec area so as to increase their purchasing power with parts and accessories suppliers as well as benefit from economies of scale.

1978: Mr. Lambert gave the reins of the company to his daughter, Céline, her husband, Doris Roy, and Gilles Nadeau, a long-time business partner.

1984: After 40 years in retail, Lambert decided to change its business strategy and focus on the distribution of bike parts and accessories for the Canadian market. 

2008: Barrett Corporation, a privately held company based in Woodstock, New Brunswick, saw a huge potential in Lambert. Barrett Corporation soon acquired a majority share in the company.

2010: Lambert acquired a majority share in the Hawley Company, an American distributor of bike parts and accessories based in South Carolina. Lambert also made its debut distributing running products in the Canadian market. Today, Lambert has two dedicated divisions that cater to the bike and running markets.